Retail & Consumer Brands

Transform every shelf, display, and product into an interactive experience

Static signage tells customers nothing about what they actually want. Tapped turns physical retail into a data-rich, tap-to-engage showroom.

The old way

Retail is losing the attention war

Static displays

Printed signage is outdated the moment it goes up. Seasonal changes mean reprints, delays, and wasted budget on materials no one reads.

No engagement data

You know how many people bought. You have no idea how many stopped, looked, considered, and walked away. The funnel is invisible.

Customers leave without connecting

They browse, they leave, they forget. No email captured, no follow-up possible, no relationship built from the in-store visit.

The Tapped way

Your store becomes a data-rich, interactive showroom

Every product, every display, every shelf tag becomes a two-way conversation. Customers get what they need. You get the data you never had.

Tapped My Tags dashboard showing a grid of tag cards with type pills, filter chips, and groups

Every tag in one place — filter by type, group, and status from the My Tags dashboard.

Smart Displays

Every shelf becomes a content hub

Attach an NFC tag to any display and instantly serve product info, comparison guides, demo videos, or seasonal promotions. Update the content from your phone in seconds. The tag stays. The message evolves.

  • Product specs, videos, and comparison charts on tap
  • Rotating coupon codes with expiry dates tied to the display's schedule
  • One tag powers an entire product story
Customer Engagement

Give shoppers a reason to tap

Styling tips, size guides, product origin stories, video demos. Each tap delivers the information that turns browsing into buying. No app download. No QR code fumbling. Just tap and go.

  • Styling tips and outfit pairing suggestions
  • Interactive size guides and fit finders
  • Brand stories that build emotional connection
Analytics & Attribution

See which displays actually work

Every tap is a signal. Know which endcap gets the most engagement, which time of day drives interaction, and which product content converts browsers to buyers. Real attribution for physical retail.

  • Tap-level analytics by display, time, and device
  • Export data to optimize store layout and merchandising
A day in the life

Saturday in-store

11:00 AM

Customer enters, sees display tag

A shopper notices the NFC icon on a featured product display near the entrance. Curiosity wins. They tap their phone.

11:01 AM

Product video plays instantly

No app needed. A branded page opens with a 30-second product demo, material details, and customer reviews. They're engaged.

11:04 AM

Saves to wishlist, shares with a friend

The tap page includes a "save for later" link and easy share button. The product follows them home, even if they leave the store.

11:15 AM

Makes the purchase

Armed with confidence from the video and reviews, they buy. Your analytics dashboard logs the full journey from tap to transaction.

Where the return comes from

The economics of a shelf that answers back

More revenue

Answers at the shelf edge, at the moment of decision

The size guide, comparison chart, or demo video a shopper needs lives one tap from the product itself. A browser who gets the answer in the aisle buys in the aisle — instead of leaving to look it up and never coming back.

Lower costs

Signage that never goes back to the printer

Price changes, seasonal swaps, and new promotions are dashboard edits, not print runs. One tag on the display replaces every reprint that used to follow a markdown — and every update is included, with no per-change fee.

Compounding value

Reviews and scan data that stack over time

Happy customers get routed straight to your public review page, so five-star ratings build where shoppers look before they ever walk in. Meanwhile, scan analytics show which endcaps and displays earn attention, so every reset is smarter than the last.

The tag on the shelf is bought once. What it says — and what it sells — changes as often as your floor does.

The platform

Everything you need, built in

∞

Display updates — swap content by season or campaign

100%

Of taps tracked — see which displays perform

12

Action types — videos, links, forms, and more

0

Apps for customers to install

Everything you need

Built for modern retail

info Product info local_offer Coupons & offers play_circle Video content straighten Size guides checkroom Style tips analytics Analytics autorenew Seasonal rotation school Staff training

Turn your store into your best salesperson

Every display, every shelf, every product tag working for you. Start with 5 free tags and see the difference in your first weekend.

Start free with 5 tags

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