Smart tags turn physical touchpoints into measurable marketing channels. Append UTM parameters, inject scan-time variables, and pipe first-party intent data straight into your analytics stack.
From retail displays to direct mail, Tapped turns any physical touchpoint into a trackable, attributable marketing channel.
Tags on retail displays, direct mail, and event signage generate first-party intent signals. Feed device type, location, and tag context into Meta CAPI or Google Ads for offline conversion tracking.
See how it works arrow_forwardEvery URL redirect can carry static UTM parameters and dynamic scan-time variables — device type, city, tag name, timestamp, and more. Custom Fields let you attach campaign metadata to each tag, and Variable Injection pulls those fields into redirect URLs with {{placeholders}}. Full attribution flows straight into Google Analytics or any platform you already use.
See how it works arrow_forwardDirect mail, flyers, billboards, and business cards become trackable digital channels. Deep Insights with geographic heatmaps and time-of-day analysis show exactly which printed pieces drive scans, where, and when.
See how it works arrow_forwardA smart tag on every desk, trade booth, and leave-behind. Reps tap to share vCards, product catalogs, and booking links. Managers see which tags get the most scans and where.
See how it works arrow_forward
Insights show scan trends, unique visitors, and device breakdowns for every tag.
Every printed piece, every display, every handout becomes a measurable touchpoint with real-time analytics and attribution.
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